There is something very special about our brand
We all have a responsibility to do what we can to protect the world we live in.
We want people to feel good about what they are wearing – what it's made from and how it was made – as well as look good. Our hope? That by sharing what our clothes are made from, we can help everyone make more positive choices about how they want to dress and the impact that has on the planet.
At Primark, we're committed more than ever to making more sustainable fashion affordable for all.
Step into our world and experience the excitement for yourself.
At Primark, we’re committed to celebrating all women, supporting and empowering them to be their best and most powerful selves. That’s why we’re proud to launch our new ‘What Power Feels Like’ campaign to mark International Women’s Day. Through this campaign, we want women to feel empowered to make fashion choices that reflect who they really are, every day.
A Primark spokesperson said: “We welcome the expansion of the International Accord into Pakistan to help promote decent and safe workplaces for workers. This move complements our own Structural Integrity Programme, which we have had in place in Pakistan since 2015, alongside our experienced team working on the ground who oversee the local implementation of our Ethical Trade and Environmental Sustainability programme.”
November 20th was World Children’s Day – a day that promotes and celebrates children’s rights. The opportunity to go to school is a basic human right, but millions of children all over the world still face barriers to accessing education.
Primark, the international fashion retailer, has today opened its first store in Romania at ParkLake Shopping Centre, Bucharest. With an investment of over €10 million in the new store and hundreds of jobs created in the local economy, the opening marks an important milestone for Primark as the retailer enters its 15th international market.