Primark opens seventh store in Texas at Willowbrook Mall

Primark, the international fashion retailer that offers the latest trends and everyday essentials at great value, opens today at Willowbrook Mall in Houston, Texas.

The new store marks Primark’s 43rd in the United States. With nearly 30,000 square feet of retail selling space, the newest Primark store brings more Houston-area shoppers its signature combination of quality fashion at affordable prices.

This opening comes at the heels of the opening of Primark at The Parks Mall at Arlington last month in Arlington, Texas. Willowbrook Mall joins Primark Katy Mills as the retailer’s second store in the Greater Houston metropolitan area. The retailer continues its expansion into the state with additional stores in El Paso, Grapevine, Hurst and McAllen.

“We continue to see the demand for Primark’s value, quality and style among Texas shoppers, and the Houston metro is no exception,” said Kevin Tulip, President of Primark US. "Following Primark’s success at Katy Mills, we’ve learned what makes the Houston shopper tick and we’re ready to open our doors and provide that unique offering to more area shoppers than ever before.”

Just in time for back-to-school shopping and a seasonal closet refresh, Primark Willowbrook Mall will offer shoppers trending style and everyday essentials all at affordable prices. With women's denim starting at $12, men's tees at $5, and girl's and boy's sweatshirts at $8, it’s easy to dress the entire family at affordable prices.

Eager shoppers can join Primark for its Willowbrook Mall grand opening festivities on July 16, starting at 11:00 a.m. There will be giveaways, sweet treats, and more surprises while supplies last.

To help shoppers find what they're looking for, Primark's website allows customers to browse current product offerings before coming in-store. Check it out at: www.primark.com. Shoppers can also sign up here to get email updates on Primark's latest product drops, style inspiration, store opening dates, and more.