Primark Opens Second Location in Georgia at Augusta Mall

Primark, the international fashion retailer that offers the latest trends and everyday essentials at great value, opens today at Augusta Mall in Augusta, Georgia. This store opening marks 48 locations for the Irish brand across the United States.

The Augusta Mall location boasts 28,000 square feet of retail selling space, offering Primark’s quality fashion at great value prices to even more shoppers in the state. This opening comes on the heels of Primark’s first Georgia location at Sugarloaf Mills in Lawrenceville, which opened earlier this month on September 8.

“Primark is having a whirlwind of a month in Georgia as we open our doors at two great locations - Augusta Mall today and Sugarloaf Mills a few weeks ago,” said Kevin Tulip, President of Primark US. “Primark was founded on the mission that everyone deserves to look and feel good without paying more, and we know that's more important to consumers today than ever. We are excited to bring that great value to the local Augusta community and for visitors to discover our great style.”

Augusta shoppers will experience Primark’s trend-forward fashion looks and everyday essentials all at affordable prices including women's denim starting at $12, men's tees at $5, and girl's and boy's sweatshirts at $8. Georgia super fans can also find gear from their favorite teams, including the Atlanta Hawks and Falcons, starting at $16.

To help shoppers find what they're looking for, Primark's website allows customers to browse current product offerings before coming in-store. Check it out at: www.primark.com. Shoppers can also sign up here to get email updates on Primark's latest product drops, style inspiration, store opening dates, and more.