Fashion News
Premature Baby Collection Launch
We’re really proud to introduce our new premature baby collection, specifically designed for babies born prematurely. Sadly, more than 1 in 10 babies globally are born prematurely. To be able to find and access baby clothes with the right fit and function is a challenge we knew lots of parents were facing. It can also be an expensive and worrying time, so we felt we could make a difference in this space by introducing a Primark-priced range.
Primark reveals this year’s Christmas campaign and it’s ‘The Season’s Worst Kept Secret’
Primark has revealed its new Christmas campaign - ‘The Season’s Worst Kept Secret’ – celebrating the great value on offer at Primark this Christmas across fashion, homeware, gifting and beauty.
Penneys launches this year’s RTÉ Late Late Toy Show collection with biggest ever donation of €120,000 to the RTÉ Toy Show Appeal and the Children’s Health Foundation
What time is it? It’s Toy Show time! Penneys is proud to partner with RTÉ to launch this year’s RTÉ Late Late Toy Show collection, featuring the much-loved family pyjama sets, snuddies, socks and accessories. An iconic Irish tradition, the RTÉ Late Late Toy Show signals the beginning of Christmas for many families across Ireland, and there is no better way to enjoy the festive entertainment than snuggled up in a pair of pjs.
Primark launches capsule range of nightwear in partnership with Cheryl, Kimberley, Nadine and Nicola to raise money in honour of Sarah Harding
In support of Breast Cancer Awareness Month, Primark is incredibly honoured to announce a partnership with Cheryl, Kimberley, Nadine and Nicola from Girls Aloud to create a capsule range of nightwear in honour of their bandmate Sarah Harding, who sadly died from breast cancer in September 2021. The exclusive collection, styled by the renowned Harry Lambert, will feature a nightshirt and pyjamas designed alongside Cheryl, Kimberley, Nadine and Nicola.
Primark launches first ever menopause range
Primark is launching its first collection of nightwear, underwear and base layers which use the latest product innovations including anti-flush technology, cooling yarn, odour control, and temperature control designed to relieve symptoms such as hot flushes and sweating that are associated with menopause.
Penneys Newly Relocated, €12 Million Carlow Store Opens Today
Crowds of Penneys fans turned out to celebrate the opening of its new store in Carlow Town this morning. The new 28,000 sq. ft €12 million store, employing over 100 people from the local area, is the first major milestone for Penneys as part of the €250 million investment the retailer has committed to Ireland over the next ten years. Penneys Carlow will operate on 100% renewable energy and is the first Penneys store in Ireland to have solar panels on its roof, supplying the electricity needs of the store.
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